The American Lung Association is concerned about the potential health consequences of electronic cigarettes (e-cigarettes), as well as the unproven claims that they can be used to help smokers quit. Presently there is no government oversight of these products. Absent Food and Drug Administration (FDA) regulation, there is no way for the public health and medical community or consumers to know what chemicals are contained in e-cigarettes (also known as electronic nicotine delivery systems or ENDS) or what the short- and long-term health implications might be.
The American Lung Association is troubled about unproven claims that e-cigarettes can be used to help smokers quit. The FDA's Center for Drug Evaluation and Research has not approved any e-cigarette as a safe and effective method to help smokers quit. When smokers are ready to quit, they should call 1-800-QUIT-NOW or talk with their doctors about using one of the seven FDA-approved medications proven to be safe and effective in helping smokers quit.
So, "Alexa", marketing firm, and e-cig industry, here's my own message: If you want to quit smoking, find resources at the American Lung Association. Changing one bad habit for a different one doesn't benefit you AT ALL, and the e-cig industry right now is entirely unregulated, meaning that there are no controls over what goes in e-cigs, or oversight to ensure that the actual ingredients match the description you've been given.
Thanks to all that are updating the comments with names & email addresses! That makes it easier for others to find in a Google search when they're trying to find out more info about the junk marketers.
I received another one this week from Amy Creighton (email@example.com) from the domain scholaremail.org. I replied to see what the product was, and sure enough, it is also e-cigarettes. As always, all links have been deleted to avoid generating traffic for these sites.